Ice Watch set to conquer India

Belgian watch brand Ice-Watch has announced its launch in the Indian market, spread across the cities of Mumbai, New Delhi, Bangalore, Hyderabad, Pune and Kochi. In addition, the watches will also be available through all key retail online portals. The watches in India will now be a part of the global Ice-Watch phenomenon and join the brand’s vast network of 12,000 stores in over 110 countries worldwide. The brand will bring to India its latest collections including Ice-Forever, Ice-Love, Ice-Chocolate, Ice-Chrono Party, Ice-Glow and Ice-Chrono Electrik. "Ice-Watch is thrilled to enter India with the launch of distribution outlets across the country,” said Didier Kinsoen (pictured), director of logistics and distribution for the brand. “Ice-Watch timepieces continue to change the way the world looks at time and we are confident that Indian consumers are ready to make the brand an essential part of their lives and become a part of the global Ice-Watch phenomenon." The brainchild of Belgian entrepreneur Jean-Pierre Lutgen, Ice-Watch was created as a fashion accessory. In six years since its launch, it has sold almost ten million pieces across the world.

(IANS)