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Summer sales start in Belgium on Saturday 30 June
As 1 July falls on a Sunday, the summer sales period is to kick off one day earlier on Saturday. Stores across the country will be offering considerable discounts to clear large stocks, according to RTBF.
Members of the commercial and services federation Comeos were positive about the 2018 summer sales period, said the organisation.
“There is a lot of unsold stock in stores and the majority of traders will be offering attractive discounts from the first day, which will then gradually rise,” it said.
The neutral union for freelancers and the self-employed (SNI) confirmed large stocks, due to lower sales than last year. According to a study of its members, 60% of traders had sold less since the winter sales and only 16% reported better business than in 2017.
Members of the SNI, mainly small businesses like boutiques and shoe shops, will be offering reductions of between 20% and 30% from the first days, said the union. “Consumers should look not only at percentages, but the overall figure of savings. To have 20% or 30% on an article of €100 is more interesting than 70% on a purchase of €10,” it added.
Photo: Nicolas Maeterlinck/BELGA