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Mobile Mondays wants drivers to rethink commute
From Flanders Today: Flemish public transit authority De Lijn has launched Mobiele Maandag (Mobile Monday) to encourage people who drive to rethink their commute at least one day a week. The authority is hoping to convince more people to take public transport or to combine it with cycling or walking.
According to Flanders News, De Lijn chose the first Monday following the Easter holiday to launch the campaign as it is traditionally a busy day on motorways. So far more than 5,000 people have signed up to the Mobiele Maandag website, where they can get tips for commuting and two free tickets for trips on De Lijn buses and trams.
The website offers info on carpooling and car-sharing as well. Aside from encouraging commuters to use their services, De Lijn’s goal is in keeping with one of the priorities of the government of Flanders: to ease traffic congestion.
Brussels and Antwerp are known to have some of the world’s worst traffic conditions, and major roadworks coming up – such as Antwerp’s Oosterweel project – is only going to increase the pressure.
Photo courtesy De Lijn